Phone: +44 1625 540 503
Fax: +44 1625 540 502
SPORTFIVE Italy is part of the international SPORTFIVE Group and cooperates with the Serie A teams Juventus Turin F.C., Atalanta B.C. and U.C. Sampdoria. For these clubs, SPORTFIVE Italy is the concessionaire of certain marketing and commercial rights. As part of a long-term strategic partnership with Juventus F.C., SPORTFIVE Italy exclusively sells the naming right and markets other promotional and sponsorship rights for the new stadium in Turin. Since 2001, the agency has been implementing its comprehensive marketing model for Atalanta B.C. This comprehensive marketing model developed by SPORTFIVE integrates different sponsorship and hospitality tools into an interlinked marketing network and has been successfully applied to numerous clubs across Europe. For U.C. Sampdoria, SPORTFIVE Italy manages specific aspects of the commercial and marketing rights. The newly established Italian unit for Stadium Development draws on the SPORTFIVE Group’s expertise in this field and manages new stadium construction and modernisation projects in all phases.
The SPORTFIVE Group also operates offices in countries including France, Germany, Switzerland, UK, Malaysia and Israel. The global network is used to combine international expertise with detailed local knowledge about specific conditions and represents a key strength of the world’s no. 1 football agency and one of the largest sports agencies worldwide. SPORTFIVE covers the entire spectrum of sports rights marketing; from the trading of international TV rights to stadium advertising, shirt sponsorship, stadium development and hospitality programmes. In all, the Group markets more than 30 national football associations and over 250 international clubs and 10 leagues. The International Olympic Committee (IOC) awarded SPORTFIVE the Olympic broadcasting rights for the 2014 Olympic Winter Games and the 2016 Games across 40 countries in Europe with the exception of some key markets. In addition to its core business of football, SPORTFIVE is also active in international handball, rugby, tennis, triathlon and much more.